ZTA Enhances its Virtual System For The Sanganai/Hlanganani World Tourism Expo

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Zimbabwe Tourism Authority (ZTA) has enhanced its systems for the 15th Edition of Sanganai/Hlanganani World Tourism Expo which will be hosted virtually again from 27-29 October 2021.

Enhancements include include an ‘on-demand’ meeting requests platform, live HD video conferencing and a virtual auditorium for interactive webinar sessions as well as virtual exhibitor booths.

Zimbabwe Tourism Authority’s Acting Chief Executive, Mr G Chidzidzi. “We have seen it prudent to enhance features of the platform so as to remain competitive and to keep abreast with international virtual platform”

“Furthermore, the platform has become more user friendly as participants can now schedule meetings using their respective time zones.”

ZTA has also commenced the recruitment of international buyers for this year’s edition and has been looking for buyers around the world.

Recently the authority collaborated with Rida International Travel Solutions to promote destination Zimbabwe to over 400 buyers from South East Asia.

Zimbabwe has remains connected to the market through various platforms and membership in international associations from key source markets such as Japan Association of Travel Agents (JATA), African Travel & Tourism Association (ATTA) UK, Anerkannte Spezialisten fuer Afrika-Reisen (ASA) Germany.

Through partnerships, destination Zimbabwe has continued to receive the much-needed exposure through engagements that have been facilitated by the associations.

Sanganai/Hlanganani World Tourism Expo was held virtually last year due to the Covid 19 pandemic.

This year’s edition will see a series of webinars being hosted and will touch on topical issues including the market perspective webinar session where agents from key source markets will share insights on the changing global trends due to the effects of the pandemic.

Registration for exhibitors opens on 15 September and the meetings diary will open in the first week of October

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